As we enter the new year, it's time for B2B tech marketers to start thinking about the trends and strategies that will shape the industry in 2023. Here are a few key trends to keep an eye on:
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Posted on 01/05/20230 comments
Marketing to IT managers can be a challenging task, as these professionals are often highly educated, technically savvy, and have specific needs and priorities. Here are three of the biggest mistakes to avoid when marketing to IT managers:
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Posted on 01/04/20230 comments
Partnering with tech publishers can be a valuable strategy for B2B marketers who want to reach high-level IT professionals. Tech publishers, also known as technology media companies, produce and distribute content related to the tech industry, including news, analysis, and reviews. Here are some benefits of partnering with tech publishers:
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Posted on 01/03/20230 comments